Pelin Yelkencioğlu

Nowadays, when the content of labels is constantly changing, it is becoming increasingly difficult to achieve customer satisfaction by eliminating the rail-on-case price differences.

Electronic Price Tag, which allows label content to change in seconds, is the choice of retailers looking to reduce costs and increase efficiency. This session, where we will listen to applications of the Electronic Price Tag in departmental merchandising and eating and drinking from Boyner and Starbucks, is visionary for digital transformation.

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