Şebnem Berkol Yüceer

Luxury Retail, one of the most important categories of retail, offers customers a sparkling and impressive world with its stores, products, advertisements. We know it takes years to create luxury brands. So what is happening on the retail side of the business? What processes do merchants follow in order to deliver this sparkling world to customers in the most effective way, and what do they experience while carrying out these processes?

An inspiring conversation from inside life with two important names in the world of luxury

‍